One big name in the field is Cambridge Analytica (CA). The UK big-data expert's success was helping Donald Trump win the US election but it had also worked for the Leave.EU Brexit team. CA is hush-hush about its methods but the principles of data-driven electioneering are well known.
One big name in the field is Cambridge Analytica (CA). The UK big-data expert's success was helping Donald Trump win the US election but it had also worked for the Leave.EU Brexit team. CA is hush-hush about its methods but the principles of data-driven electioneering are well known.
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