How Machine Learning Might Just Make Marketing More Human
Marketers have been swamped for years now with emerging technologies which help them better identify prospects, target and re-target them, personalize campaigns and squeeze every ounce of value out of every advertising dollar spent. The trend isn't limited to the world of digital advertising: it's consistent across all owned and paid channels - the web, email, social, ecommerce, OOH and everything in between.
No comments:
Post a Comment